Tech Hammer

Chapter 295 The era of robbing customers is coming!

Ningban still has plenty of cards.

Tian Yanzhen said that he was looking for a few experienced teachers to help Ning Wei prepare for the establishment of Ning's class, arrange courses, etc. It was only when he actually started meeting with everyone that he discovered that the so-called experienced teachers basically covered the mathematics of Yanbei University. Most of the first-line professors in the college.

Almost at the time of the meeting, Ning Wei suddenly felt that the pressure was not so great.

Of course, Tian Yanzhen cannot arrange so many experienced professors and lecturers alone, which is enough to show that the school itself attaches great importance to Ning Ban. Maybe they really want to make this class a publicity window for Yanbei University to the outside world.

As for Senior Brother Lu, he was really arranged to be his assistant.

Of course, in fact, since Brother Lu decided to start researching this direction, he has been assisting him in exploring this research direction, such as helping him with a series of preparatory work for the establishment of the Intelligent Journal in March, which is a very memorable month. The journal was successfully launched online in September and began accepting submissions.

If Ning was asked to handle these matters for himself, regardless of his popularity in the academic world, just the cumbersome procedures would make him collapse.

So after the meeting, he expressed his gratitude to Lu Dongyi very sincerely, and said very boldly: "Brother Lu, I won't say much more about my gratitude. This year you support me in running Ningban, and next year I will support you again." Let's start a Luban. From now on, we brothers will have me among you and you among me, side by side, conquer the world!"

His extremely sincere words were met with a blank stare and a thought-provoking question: "What does Lu Ban study? Carpentry? Are you going to teach me?"

Ning Wei blinked. He had to admit that this naming was indeed a bit inconsistent. Of course, the main reason was that the surname Lu Dongyi was not very good. How could he join a team with the same name as a historical figure?

"No, no, it's not Luban. Which one do you prefer, Dongban or Yiban?"

"I don't like it, so don't make trouble. I'm not unbalanced. From the time I went to Jiangnan University to discuss the NS equation with you, I was sure that your talent in mathematics was higher than mine, and your future achievements would definitely be better than mine. Big. It’s never important what the class is called, it’s what kind of students it teaches. It’s only right to run the Ning class well first.”

"Oh! Senior Brother Lu, it turns out that you showed off in front of me just to inspire me, right?" Ning Wei suddenly realized.

Lu Dongyi glanced at Ning Wei and sneered: "You are thinking too much. I just know very well that if you don't show off your sense of superiority before you develop, you will have no chance in the future."

Ning Wei blinked. How should I put it? This answer was actually very Lu Dongyi, but it also showed that Senior Brother Lu's mentality was really good. He doesn't need to worry that the school's decision will affect the friendship between the two.

"Okay, then I'll leave it to Senior Brother Lu. I have a lot of things to do recently, so I'll go ahead and get busy."

"Oh, if you really want to thank me, remember not to come or go in front of me in the future. I'm tired of aesthetics." Lu Dongyi waved his hand and said.

Ning Wei quickly turned his head and responded seriously: "Okay, Senior Brother Lu, I promise not to show off in front of you that any academician recommended me to be a double academician this year."

Lu Dongyi thought for a while, looked at the neatly maintained courtyard, and then said seriously: "Ning Wei, there are no bricks around to save you."

Ning Wei glanced at Liu Wei who was not far away, and said equally seriously: "Senior Brother Lu, have you forgotten my super invincible Brother Liu? Really, no Brick actually saved you!"

"You prepare for your interview this afternoon. Director Tian asked me to remind you not to forget to promote the future Ning class. Farewell!"

Lu Dongyi decided to give Ningwei full marks for his chat style, not even a single point less! So after saying the last words, he walked resolutely towards his office without looking back, even though his office was right next to Ning Wei's office.

"...Those who cannot get it are always in commotion, and those who are favored are confident..."

After a while, a rare and moving singing voice came from Senior Brother Lu's office. For a person who never listens to pop songs, it is really difficult to accurately find this song to describe his mood.

Ning Wei sat in the office and smiled, this was actually pretty good. The biggest difference between him and Senior Brother Lu is probably that Senior Brother Lu's greatest joy in life comes from mathematics itself, while his fun comes from academic derivation, so in fact, he feels ashamed every time he sees Senior Brother Lu. After all, he lives Not as pure as Senior Brother Lu.

The main reason is that he knows that Lu Dongyi will not be really angry with him. At most, he will be depressed for two minutes and then quickly be attracted to those numbers and symbols.

Sure enough, the music was turned off before a song could finish playing, and the courtyard returned to its former tranquility.

Well, I probably adjusted my mentality and started working again.

Ning Wei also turned on the computer and prepared to start his own work. Recently, he has been busy thinking about the compilation of textbooks for the course of artificial intelligence number theory. Although there will be people to help him with this, as the proposer of the theory, he must first prepare the framework. Think carefully about the structure, as Lao Tian said, so that it is not so difficult for students to learn. It’s fun to give lectures and make other people’s students become autistic. But it’s an accident to make one’s own students become autistic in two lectures.

This difference is still clearly distinguishable.

But when he entered the password, he found that his most obedient girl took the initiative to send him a message.

This is actually very rare. They say that raising children is like flying a kite. When you were a child, you had to hold it in your hands and smooth it out. You should pay special attention to gentleness in this process, otherwise this thing will break for you in minutes...

Finally, it has grown up and I can let it fly. I have to control it tightly and watch the wind direction, otherwise this thing may plunge down from the sky at any time. Although it is not usually fatal, it can always make people confused and even scarier. What's strange is that at this time, the little kite will stick to the ground for nothing, which is very annoying.

But when you get older and go to college, you can fly really high. Basically, you don’t need to exert any more effort and you can fly very well in the sky. At this time, it will take a lot of effort to pull back. Of course, at this stage, the line is still in hand, and we can still receive some signals from kites every once in a while. Although they are weak, they are firm and periodic. Generally, they can be summed up in two words: "Make money!"

Of course, when the kite flies higher and you still want to keep in touch with the kite, you really have to rely on you to pull the rope, and you don't have to use force to pull the rope, because if you use too much force, the rope will break if you are not sure. , and then completely lost contact.

This is the kite paradox. I am afraid that it will not fly high, but I am also afraid of flying too high.

The biggest advantage of March is probably that the thread Ning Wei is holding it is very stable and strong. However, since this kitten has enough computing power, it rarely sends messages to Ning Wei on its own initiative, like Ji Ji. The baby has grown up.

At this moment, seeing March take the initiative to send him a message, Ning Wei was even a little touched.

I clicked it and looked at it. It turned out that the assigned task was completed.

In March, the children spent about five days designing three different plans for the future technology experience city in Luopu County. They also made a project estimate, making them a very considerate little party B.

Ning Wei probably browsed through all three sets of plans. Sure enough, it was still March. The first plan always did not consider the cost issue. How could it be grand and brilliant? The project almost included the entire county. Just get off the highway. Directly entering the scope of Future City, almost every park is a small city. Pearl Disney had to kneel down after seeing this design plan. Of course, the investment will also be doubled. According to estimates in March, it will probably be an initial investment of 120 billion. Looks like...

This plan is definitely not an option. It is not a trick to deceive people. It seems that they only invested more than 30 billion to build a Disneyland.

The second set of plans is much more pragmatic. It covers an area of ​​more than 5,300 acres and is designed into three theme parks, a high-tech experience area, a game area, and a future area. The investment has been cut by more than half, and it can be completed with about 40 billion yuan. . As for the three sets of plans, they are the most low-key, requiring only 2,000 acres of land and an investment of more than 10 billion. However, in March, peripheral planning was done. If the benefits are good, we can directly move to the second set of plans.

How to put it, in Ning Wei's view, the latter two plans are feasible. The specific choice probably depends on how optimistic the investor is about the project, his courage and vision, and whether he is willing to spend money to get it done in one step.

After thinking for a moment, Ning Wei took out his cell phone and called Yan Ming directly. The call was answered as soon as it rang, which showed how seriously he took it.

"Mr. Yan, I have an idea for a project. I wonder if Huawei is interested."

"Yes, how could I not be interested? Let me tell you this, Mr. Ning, you have to have a clear understanding of yourself. After all, you are different from other top scholars. Most scholars still need to apply for this national fund or that When you apply for national funds, you can already ask companies in society to line up to send you money, so we can save the previous procedure. We are all interested in your project." Yan Ming's hearty voice came from the phone .

These words also made Ning Wei feel a little stuck.

Yan Ming's behavior was too magnanimous, and he immediately put Ning Wei out of control. He had planned a lot of preludes to the story these days, but they were all buried in an instant.

"Mr. Yan, don't worry. The investment in this project is relatively large, and it may not necessarily make money. It can be said to be a conceptual project. I think you should read the information before making a decision." Ning Wei said seriously .

"Oh? How big is the investment? A big project worth hundreds of billions?" Yan Ming asked.

"That won't be enough, but it will still require an investment of 40 to 50 billion. My idea is for everyone to cooperate to get this project started. For example, Huawei, Apple, and some major Internet companies, after all, they also have some interest in your products. It has a certain publicity effect." Ning Wei explained.

"Oh, the investment is indeed not small. Let's do this. Regardless of whether other companies follow or not, we will definitely invest. If there are any problems, I will be responsible. In this way, you can send me the project book first, and the specific planning report will be made as soon as possible. We started the project as soon as possible.”

Yan Ming's sonorous and powerful promise came from the microphone.

Ning was afraid that Yan Ming would misunderstand, so he spoke faster and explained: "No, Mr. Yan, listen to me first. I want to build a large-scale tourism project that can experience the future. The project is temporarily named Science and Technology Tourism City Construction plan. The biggest selling point of this project is that it allows people to experience some of the latest technologies here in advance, and even create an experience of living in the future."

"The design of this city includes many aspects. For example, I plan to give all participating companies a dedicated park to showcase their own concepts and their own company's understanding of the future. Of course, the biggest selling point of the entire city is to experience the benefits of artificial intelligence. Convenience of human life and all that stuff.”

Soon, a response came from the other side: "Oh! This project sounds good at first glance. Tourism is a green industry. If we create a brand, it cannot be compared to Disney. What is the meaning of the fairy tale world? The future technological world is king. ! Well, I think this idea works. Although it does not match Huawei’s main business, since it is a future-oriented technology city, we can definitely build our park into a window for external display!”

Ning Wei felt that the conversation could not go on because Yan Ming had already told all the stories he wanted to tell, without giving him a chance to express himself. For a moment, he almost couldn't figure out who was the initiator of the project.

"So Mr. Yan really thinks this project is going to work?"

"Well, there must be something going on. Would you rather do it in the capital or in the deep city?"

"No, no, no, I think that in order to create the strongest sense of contrast, this kind of project should not be chosen in a big city, so I hope to start this project in Luopu County."

"Luopu County? Where is this place?"

Finally, the conversation became normal, and Ning Wei also started to behave normally: "Luopu is a small county under the jurisdiction of Kangcheng City, Sanqin Province. It is normal that Mr. Yan has never heard of it. It is a small place and is not famous, but the surrounding areas The environment is very good. I went to inspect it a few days ago. Green mountains, green waters, and outstanding people. The project budget is relatively high, and it is also to integrate our future city with the surrounding natural environment to the greatest extent, and to promote that technology can be integrated with the surrounding natural environment. The concept of environmentally coordinated development.”

"Oh! This concept is quite good. What's the point of putting such a science and technology city in an unknown small place? Wait a minute, let me check. There is no high-speed rail here yet. The nearest high-speed rail station is Luopu is more than 130 kilometers away. Mr. Ning, have you ever calculated whether the throughput of such a place can withstand the investment positioning and publicity?"

Really, when there were questions, Ning Wei felt a little more relaxed. The previous rhetoric was no longer applicable, so he asked directly: "Mr. Yan, do you think it is possible for people to only do the right things in their lives? Or a company will never have Any bad decisions?”

"Forehead……"

"This project is not necessarily right, but it depends on your perspective. As you said, this investment may not be recovered, and even if it is a display, it may not achieve the publicity effect. In other words, this project Maybe there are some things that go against conventional business logic from the very beginning. But do you believe that many times seemingly wrong decisions can eventually yield right benefits?”

"Well... In this case, Mr. Ning, if this future experience city is built around a city like Shencheng or Mingzhu, I can promise you right away that we will definitely invest in this project. But if it is in Luopu County, it may still be We need to have a meeting to discuss it, and I really can’t make a commitment directly for the time being.”

"This is the right thing to do. I will send the project plan to your email first, and your company will discuss it first. If you are really not optimistic about it, you don't want to invest."

"Mr. Ning, don't worry about this. It's impossible not to invest at all. I'm here to pat my chest and guarantee that it's at least 10 billion! The main thing to discuss here is how deep to get involved. After all, the company doesn't belong to me alone. If I can just make the decision, I really don’t need other partners.”

"Haha, Mr. Yan, you still know how to speak. But this is not good. In fact, the more people involved in this project, the more fun it will be. I will send you the plan later. After you have discussed it, send me a reply and I will look for it. One family.”

"No problem, Mr. Ning!"

After hanging up the phone, Ning Wei felt very satisfied.

If you choose the second plan, then one-fifth of the funds will be basically stable. If you choose the third plan, construction can basically start within a few months.

Ning Wei is still looking forward to the future construction of the city. It is not just for Luopu to get rid of poverty and become rich. More importantly, it is a blank piece of land that will outline the blueprint of people's lives in March.

Yes, if this city is really approved for the project, it will also mean that artificial intelligence will participate in the planning and construction of the city for the first time. Although it is just an experiential city, it can still accumulate enough experience for March.

For artificial intelligence, these experiences are precious because they are groups of data that can be stored permanently.

After calling Yan Ming, Ning Wei focused on the work at hand.

Thinking of the future students of Ning class, he actually felt a little troubled. So how useful are the little brains of these children? This tangled mentality of fearing that the teaching materials are too difficult for children to learn, and fearing that the teaching is too simple and wastes children's brain cells makes Ning Wei feel entangled.

This is a compilation of teaching materials...

How can we enable children to learn while scolding when taking this required course in the future?

After thinking for a while, he finally came up with a name for his future course, "Introduction to the Basics of Cognition and Mathematics in Big Data Science."

After I typed the title, I suddenly felt my thoughts rushing out...

"Introduction: Data is the most basic cognitive object of the brain because it connects real-world entities and their attributes with abstract cognition through sensation and quantification. Data originates from the quantification and abstraction of entities, attributes, and their relationships. Complex Data is generated by arithmetic, functional, analytical, statistical, numerical and computational operations. Deductive analysis and inductive synthesis of data lead to information, knowledge and intelligence, embodying the cognitive value of big data systems."

"Chapter 1: Cognitive Models of Data."

"Data are intangible objects in the abstract world. They are abstract quantifications of the properties or relationships of real entities and their symbolic representations. The essence of data has been clearly defined in the study of conceptual algebra..."

Qualcomm headquarters, San Diego, California, USA.

It was already evening, but Qualcomm President and CEO An Meng was at his desk, listening to a report about CNMD chips. And it is also a report on 180 nanometer technology.

Yes, this is the product released by China Intelligent Frontier Laboratory a month ago. The bosses of Apple and Intel have already visited China for this small chip, but Anmeng has only now started to listen to the analysis reports of the technical department. .

It's not because Qualcomm's technical department is much slower than other companies, but Qualcomm really did a series of the most tedious tests on the chip on hand, including constantly conducting various circuit tests to try to find this new structure. The working mode of the chip.

The reason is simple. For Intel, CNMD is still threatening their future, while for Qualcomm, CNMD has begun to threaten their present. Although Intel has always hoped to get a share of the hottest mobile Internet field, after so many years of development, radio frequency and baseband chips are not its main business. Its most important source of revenue in the chip field is still CPU.

Qualcomm is different from Intel. With the help of its strong patent layout in the communication fields such as 3G, 4G and CDMA, and the strong high-end chip market of the Android mobile phone camp, basically all smartphone manufacturers cannot bypass Qualcomm patents regardless of whether they use Qualcomm chips or not. .

In other words, current radio frequency and baseband patent licensing revenue and chip sales revenue together constitute the two pillars of Qualcomm's revenue, making Qualcomm a giant that can walk on two legs. Regardless of whether the CNMD structure can be developed into a future universal CPU structure, first of all, it is now the only three-dimensional radio frequency chip in the world.

Therefore, for this first three-dimensional radio frequency chip, they must study more carefully. For example, they must understand in detail how this chip operates and whether their patents are used. This requires a lot of time to conduct various reverse research.

How should I put it, the lawsuits that should be fought must still be fought, and the corresponding countermeasures must be taken, otherwise Qualcomm's revenue may be directly affected. In particular, the upgrade of each generation of communication standards can bring about a wave of machine replacements that can last four to five years.

The global popularity of 5G networks has just begun to heat up. Because the base station construction of the first batch of 5G mobile phones is relatively backward and the technology is relatively immature, it can be said that they have not fully enjoyed the convenience brought by 5G networks. Now with the popularity of 5G technology around the world, , the replacement wave has gradually become common, which is when Qualcomm should be making a lot of money. As a result, CNMD popped up. One can imagine how much pressure Qualcomm's semiconductor business and technology department are at this time.

"Anmeng, the situation is not as optimistic as we thought before. According to this test report, although Huaxia's new chips may use some of our technologies in the CDMA standard, you should note that Huaxia Telecom has It is announced that the newly launched 5G mobile phones in the future will no longer be allowed to carry the CDMA standard. In other words, at least those Chinese manufacturers will no longer need to integrate the CDMA standard into the baseband chips."

"In other words, when this radio frequency chip starts to be put into commercial use, our patent cannot effectively control it. No matter who gets this technology, if we can't stay ahead, no matter who gets this technology in the future, it may become the next step. A Qualcomm."

Reporting to Anmon is Qualcomm's Vice President of Product Management Rhett Astor.

This is no longer a simple technical issue, but a question of how to respond to the challenges of an emerging market.

History has taught executives of these companies not to underestimate any challenge. Just like Nokia, the former overlord of the mobile phone industry, on the eve of smartphones leading the world trend, they did not think that one day the world would be changed by Apple, which was missing a piece. As a result It is obvious.

The once overlord has become a thing of the past.

If Nokia at that time could have reacted earlier, started mobile Internet, and laid out future-oriented smartphones, relying on its reputation accumulated in the hearts of global consumers for many years, it would not have failed so miserably. It would have been almost unable to fight back. Its mobile phone brand It disappeared from the market within a few years. Even if it cooperated with Microsoft, it could not save this once glorious mobile phone brand.

"So what you're saying is that we should do whatever we can to seize this technology?" An Meng asked.

Rhett Astor did not reply, because everyone knew that this was nonsense. Those who can research this technology will naturally know the meaning of this technology, and they will definitely not give it to you so simply.

As for Qualcomm, it was originally a company that relied on patent licensing to survive. Now it is buying other people's licenses and licensing them to others? Such an excellent business routine is basically no longer considered.

"Okay, just kidding! Huh..." An Meng took a deep breath, and then asked: "Can you estimate the production cost of this three-dimensional chip?"

"We have consulted some companies and estimate that the initial production cost will not be too low. At the same time, we are not sure about the yield rate of the process, but we have received news that China has begun an internal and external bidding for this technology, but we have chosen Most of them are state-controlled companies. According to our estimates, it will take about three months for these companies to lay out production lines, update equipment, and train operators."

"This period of time is enough for these manufacturers to communicate with major smartphone manufacturers and unify design standards. We have also received news that some of our partners have been called to a meeting by major Chinese operators to discuss the use of new technologies in the new generation of 5G mobile phones. Regarding the possibility of using new three-dimensional chips, some departments have even begun to collect opinions from our customers, allowing our collaborators to raise concerns about using Huaxia's new three-dimensional chips and start designing solutions."

"So, Anmeng, the efficiency of the Chinese people is simply terrifying. I believe you know it. They even claim to have upgraded the chip manufacturing process to 65 nanometers. Although we have not obtained the finished product yet, there are reliable sources. These are Real. So we can’t wait any longer. If the Chinese people really successfully use the new chips in their products, we will be very passive."

"Perhaps our customers are still hesitant now, and even turn to us based on a stable mentality, but when the chip really starts to be promoted and applied to actual products, we will not say whether the performance will be superior to ours, even if it is just the same as Qualcomm's It is also disastrous. Because you should know the methods used by the Chinese to occupy the market. Once they have sufficient experience in the local market, they can and dare to minimize profits in order to seize the international market."

Anmen nodded. He agreed with what Red said. It was nothing more than history repeating itself. There are many reasons why China's manufacturing can cover the whole world, but the fundamental reason cannot be separated from the four words of high quality and low price. This can be true for an industry like manufacturing that requires extremely high investment, let alone an industry that relies on patents to make a living.

After pondering for a long time, An Meng said: "Maybe we should send an email to tell all our collaborators that starting from this year, the price of using our patent license will be reduced by 30% from the previous price. If you continue to use our The price of chips will be reduced by 10%. What do you think?"

Rhett shook his head and gritted his teeth: "Not enough, Anmeng, not enough. You have to know that there is another Huawei! They have even announced that they will definitely use 3D chips in their next generation products. You should know this company's call. Effect. Therefore, we need to reduce the costs of our friends more, so that we can have more room to compete on price! Therefore, I suggest that the RF and baseband patent licensing prices for other smartphone manufacturers be directly discounted in half, and the chip price is reduced by 10%. Twenty! This is not the time to worry about annual financial reports. We need to retain those customers, at least so that they have no incentive to redesign the next-generation motherboard architecture!"

"Fifty percent?"

An Meng closed his eyes and thought for a while, okay, maybe Red is right. Indeed, Qualcomm needs the support of its former customers at this time. After thinking about it for a moment, he said: "Maybe you are right, Red, but I I think we should add some qualifications. If our customers can promise not to use other companies’ chip technology within five years, then the patent licensing fee can be reduced by 50%, or even more! The chip price can also be reduced by the percentage you said. Twenty. What do you think?"

"This condition... may put pressure on some Chinese customers." Rhett nodded, slightly doubtful.

"This is market behavior, and they cannot take all the benefits. Rhett, in order for the board of directors to pass this price reduction plan, we must come up with something more convincing. It is not about holding this chip and telling those on the board of directors that this is No matter how advanced it is, they will believe it. You must know that their current mood is not stable! Price cuts will make our financial report this year ugly. By the way, I also need to talk to Taiwan Semiconductor Manufacturing Co., Ltd. about their chips. The foundry costs are too high! They should know that we are not the only ones affected by the new chip manufacturing technology! They do not have the ability to produce three-dimensional chips. If we can’t make money in the future, they will be the same!”

"Well, Anmon, maybe you are right."

"Then let's settle it for now. I will convene a board meeting tomorrow. You have to explain the pros and cons of the matter clearly. We have to convince those old guys together and let them know how bad the market environment we are about to face may be. Damn it! Oh my god! Don’t let them bring up the topic that the R\u0026D department should be replaced as a whole! Don’t they know that even damn Intel and IBM are helpless?!”

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